Too Long; Didn't Read

I get it, you have a lot of portfolios to get through and you probably don't have more than 60 seconds to check out mine, so without further ado here is a summary of my experience, achievements and value delivered.

Bud Financial

• Designed insights platform; Drive, from concept stage to launch
• Designed multiple Gen-AI powered features including Copilot LLM chat
• Drive enables £126 extra profit per card customer per year, 9.5% increase in loan market share
• Supported pitches with concept prototypes and deck designs that contributed to significant new logos being signed

Chartburst

• £20,000 seed investment raised by myself
• 60,000 organic signups via PR and media outreach
• All UX work done by me
• 4 major record labels involved
• 1,000 songs submitted per month
• I secured coverage on Mashable and Techcrunch

DemoBox

• Over £100,000 raised in grants and angel investment
• Realised concept from idea stage through to launch
• Successfully applied to PayPal's Start Tank accelerator
• Sony Music, Warner Music Group amongst early adopters
• Circa 50,000 tracks processed

QVC

• Delivered over $8,000,000 additional revenue from the live-shopping experience improvements on apps and web
• Designed the first versions of QVC's smart TV apps for Apple TV, FireTV and Roku
• Contributed to the development and launch of the design system

AudioTribe

• Delivered optimised user journeys and mobile flows in tight timeframes
• Reimagined branding
• Conducted in-depth user research and testing insights

Sainsbury's

• Turned an antiquated, multi-step offline system into an intuitive web app
• Conducted in-depth process, user research and service design
• Increased colleague efficiency by over 30%

Kurt Geiger

• Led strategy and design of A/B testing efforts resulting in £2,000,000+ incremental revenue
• Designed entire sister brand (Carvela) website plus associated Design System

Ultimate Guitar

• Responsible for the rollout of new features which led to an increase of time in app of over 30%
• Optimised app architecture for social features, resulting in 10% uplift in DAU

Qurio

Researched, designed and tested multiple features based on strategic aims and user research that were instrumental in growing the beta app's user base from circa 150 to over 10,000

Vistaprint

Researched, designed and launched a QR code generator that now generates 20,000+ codes per month and which became a significant new revenue stream for print upsells

Want to work with me? Drop me an email.

→ ganefrancis@gmail.com